Ever thought about making money on Amazon but don’t have your own products to sell?
Well, you can! Amazon is jumping into the influencer marketing trend, which is a big thing these days. Instead of just selling products directly, they are looking for influencers to help promote brands on their site. So, if you are into content creation and have a good following on social media platforms like Instagram, YouTube, or Facebook, you can make money with the Amazon Influencer Program.
Becoming an Amazon influencer is a great way to make money on the platform without having to worry about the logistical side of things like shipping and handling. This means that you can focus on creating content and engaging with your followers, rather than dealing with all the nitty-gritty details.
What is the Amazon Influencer Program?
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So you want to become an Amazon Influencer? That’s great! I’m here to help guide you through the process. To start off, let’s talk about what exactly the Amazon Influencer Program is.
The Amazon Influencer Program is basically a program that allows influencers to monetize their social media presence by promoting products sold on Amazon.
This program is similar to the Amazon Associates Program, but with one key difference – how you direct traffic towards the products you endorse. With the Amazon Associates program, you can place affiliate links on your website or social media posts and earn a commission when someone makes a purchase through that link.
With the Amazon Influencer Program, you can create your own personalized storefront on Amazon where you can showcase your favorite products and recommend them to your followers. Through this program, you are given a unique URL that leads directly to your storefront. When someone buys a product through your storefront, you earn a commission on the sale.
One of the best things about the Amazon Influencer Program is that you can organize and highlight different products within the store. For example, if you are a beauty influencer, you can create categories for skincare, makeup, haircare, and more. This makes it easier for your followers to browse through the products they are interested in purchasing.
What Do You Do as an Influencer?
An Amazon Influencer is basically someone who gets paid to promote products on Amazon. You are like a brand ambassador, but instead of representing just one brand, you get to showcase a variety of products from different sellers on Amazon.
As an Amazon influencer, your job is to create content like videos, showcasing the products you love. You might make videos unboxing products or demonstrating how you use them. The idea is to get your followers excited about the products you recommend and convince them to click on your link and make a purchase.
Who Can Become an Amazon Influencer?
If you have a YouTube, Instagram, Facebook, or TikTok account, you have the opportunity to become an Amazon Influencer. Amazon welcomes applications from all types of influencers who want to promote products and earn money through their platforms.
However, it is not as simple as just signing up like you would for the Amazon Associates program. The qualifications to become an Amazon influencer are a bit more stringent. Amazon will carefully review your social media accounts to see if you meet the requirements for their program.
Now, let’s dive into what you need to qualify for the Amazon Influencer Program.
Number of followers
While there isn’t a specific number of followers required, having a substantial following is important to be considered for the Amazon Influencer Program.
Amazon wants to work with influencers who can help drive sales and encourage people to make purchases through their platform. Having a large following shows that you have a significant amount of influence and can help promote Amazon products to a wide audience. This means that the more people who follow you on social media platforms like Instagram, YouTube, or Instagram, the better chance you have of being accepted into the program.
Engagement
When it comes to being an Amazon influencer, it is not just about having a large following but also about how engaged your audience is with your content. Engagement refers to how much interaction and interest your followers show in your posts. This can be in the form of likes, comments, and shares.
To meet the engagement requirement for the Amazon Influencer Program, you need to make sure that your audience is actively engaging with your content. You can ask questions in your posts to encourage comments, create polls to get your followers’ opinions, or host giveaways to reward engagement.
Niche Expertise
Another qualification to become an Amazon influencer is having expertise in a specific niche or industry. This could be anything from beauty and fashion to technology and gaming.
Amazon prefers influencers who are knowledgeable about the products they are promoting, so make sure you have a deep understanding of your chosen niche.
How to Become an Amazon Influencer
If you think you could be a good fit for the Amazon Influencer program and want to apply, there are a few steps you can take to get started.
Step 1: Sign up for an Amazon account.
Head over to the Amazon Influencer Program home page. Once you’re on the page, look for the “Sign Up” button and click on it. You will be prompted to either create a new Amazon account or use an existing one. If you don’t have one yet, you can quickly create one for free. If you are already in the Amazon Associates Program, it’s better to use the same account for your influencer work.
Step 2: Apply for the Amazon Influencer Program.
You will need to connect one of your social media accounts to your application. You can choose from your Instagram, YouTube, TikTok, or Facebook accounts. This allows Amazon to assess if you are eligible for the program. If you choose to apply on Facebook or Instagram, you will need to have a business account. This will give you access to special features like analytics and ad tools.
If you apply to join the Influencer Program and are not accepted the first time, don’t worry! You can apply again in the future. Just focus on growing your followers and improving engagement on your posts.
Step 3: Create your storefront.
Once you’ve been given the green light, you will have the opportunity to set up your very own unique Amazon storefront. This special storefront will allow you to showcase and sell your products directly to customers on Amazon. Through your storefront, you can create product listings, set prices, and manage your inventory all in one place.
To make your storefront stand out, you can come up with a catchy store name, add a tagline that describes what you’re all about, choose a profile picture, and even throw in a header image if you’d like. It’s a good idea to showcase products that you actually use or have tried to show authenticity.
Step 4: Pass verification.
You will need to provide your personal information and business information. This includes your name, address, phone number, and email. Make sure to fill out all the fields accurately to ensure a smooth verification process.
Next, select the main categories you plan to recommend. Choose categories that align with your brand and target audience. Once you’ve entered your details and selected your categories, it’s time to save and finish. This will submit your application for verification.
How Much Does an Amazon Influencer Make?
You are probably wondering how much money an Amazon Influencer can make. Generally speaking, Amazon influencers can earn anywhere from a few hundred dollars to thousands of dollars per month. Of course, this amount can fluctuate based on a variety of factors, such as the size of your audience, the engagement levels of your posts, and the types of products you promote.
Typically, the more followers you have, the more money you can make. But here’s the catch—it’s not just about how many followers you have. If you have a small but highly engaged audience, it can be just as lucrative as having a larger following with less engagement.
The items you promote play a big role in how much money you can earn. When you recommend products to your followers, you earn a commission on each sale that is made through your link. The commission rates can vary depending on the product category. Some categories offer higher rates than others, so make sure to carefully select the items you promote on your platform.
Amazon offers the highest commission rates of 20% on games. Luxury beauty products are another lucrative category, offering commission rates of 10%. This is a great option for influencers who have a beauty-focused audience or who are passionate about skincare and cosmetics.
If you’re interested in learning more about the commission rates offered by the Amazon Influencer Program, you can check out the standard rates here.
Success Story
While it may take some time to build up your following and start seeing significant income, being an Amazon Influencer can be a flexible and lucrative way to make some money on the side. Some influencers have even turned their Amazon partnerships into a full-time career, earning six-figure incomes. With hard work and the right strategy, you could be on your way to joining them in the big leagues.
Jared Bauman from Weekend Growth makes around $2,000 to $4,000 every month as an Amazon Influencer. He has about 1,100 Shoppable videos live and has been part of the program since May 2023.
Jessica Larrew has also been successful in this program, and she wants to help others do the same. In her course, she teaches people how to become an Amazon Influencer and make at least $500 a month. By joining her course, you can learn the same strategies and make money with the Amazon Influencer Program.
Related:
The Amazon Influencer Mastery Course
Do you want to become an Amazon Influencer but feel unsure of where to start? Becoming an Amazon influencer can be a glamorous opportunity, but it can be quite overwhelming, especially if you’re new to it.
From creating the right kinds of content to building a strong personal brand, there is a lot to consider. While it may not be necessary, taking a course could be very helpful. It can help jumpstart your career as an influencer and give you the skills and knowledge to succeed.
If you’re looking to become an Amazon Influencer, Jessica Larrew’s The Amazon Influencer Mastery Course is the perfect place to start. The course is designed to help aspiring influencers like you learn the ins and outs of Amazon influencing. It covers everything you need to know about getting approved as an Amazon Influencer and creating videos that will surely make you money.
Since 2012, Jessica has been helping people make money online using the methods that she teaches. She joined the Amazon Influencer Program in 2023 and has been helping others navigate through the program so they too can achieve financial success.
Jessica also has a free 30-day TikTok Challenge here to help you into the Amazon Influencer Program quickly through TikTok and start your career as an Amazon Influencer! Be sure to also grab her free eBook about the seven steps to become a successful Amazon influencer.
Discover More Ways to Make Money From Home!
Key Takeaways
The Amazon Influencer Program is another great avenue to make money from home using your social media accounts. If you love shopping on Amazon and often find yourself leaving reviews on products you bought, then this side hustle idea might be a great option for you.
It can be a lucrative opportunity and the best thing about it is that it’s flexible. You can work on your own schedule, and you don’t need to trade your time for dollars. That said, I recommend this extra income opportunity.